March 2009
Mr. Eisa M. Al Eisa, Managing Director and CEO of Samba Financial Group, announced the recent launch of Samba's 'new generation' online banking platform. The new Samba banking website was designed by specialists and offers improved features and functionality. This enables customers to access a wide range of banking services and products, conveniently and securely using advanced applications.

"The new site makes use of sophisticated, state-of-the-art technologies which offer customers seamless access to services by mobile phone or via the internet," Al-Eisa said. "It also combines a new, user-friendly design and increased speed, allowing users to access a world of integrated banking services more conveniently, which is a real breakthrough for e-banking services in the Kingdom." Al-Eisa also added that Samba has obtained an ISO27001 certification, a validation of the world-class standards and superior security of Samba's online and mobile banking services.

"This new site reinforces our proven track record as a pioneer in e-banking services," Al-Eisa commented. "Samba has received a number of international accolades from reputable international agencies. Most recently in 2008, Samba won 5 Global Finance awards for "Best Consumer Internet Bank in Saudi Arabia," "Best Corporate/Institutional Internet Bank in Saudi Arabia," "Best Consumer Internet Bank in the Middle East & Africa," "Best Corporate Information and Security Initiatives in the Middle East & Africa," and "Best Integrated Consumer Bank Site in the Middle East & Africa."